Haaland World Cup campaigns lifted Seafood from Norway recognition in the US and China, NSC reports

November 12, 2026 - 02:10
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Haaland World Cup campaigns lifted Seafood from Norway recognition in the US and China, NSC reports
Editorial Staff | Aquaculture Magazine Source: Norwegian Seafood Council (NSC) press release, 10 November 2026. The Norwegian Seafood Council reports that its 2026 FIFA World Cup campaigns raised the share of US consumers linking the campaign to Seafood from Norway from 16% to 59%, and lifted brand identification in China from 55% to 75%. Results […]

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